Tue, Apr 15, 8:07 PM (26 days ago)
### Summary of ONAR Holding Corporation (ONAR) 10-K **Company Overview:** ONAR Holding Corporation (ONAR) is a Nevada-based company that underwent a reverse merger with HLDCO, LLC, and its subsidiary Integrum Group LLC in 2024. ONAR specializes in marketing technology and agency networks, focusing on performance digital marketing, healthcare marketing, and experiential marketing. **Financial Performance:** - **Revenue:** $2,573,386 for the year ended December 31, 2024, down 8% from $2,802,065 in 2023. - **Net Income:** Reported a net loss of $3,083,156 in 2024, compared to a net loss of $1,741,902 in 2023. - **Operating Expenses:** General and administrative expenses increased by 53% to $1,354,528 in 2024. - **Cash Flow:** Used $1,717,888 in operating activities in 2024, with significant cash provided by financing activities ($2,125,150). **Strategic Overview:** ONAR aims to grow through strategic acquisitions and organic expansion. The company leverages AI and technology to optimize marketing efficiency and drive sustainable growth for its clients. ONAR's portfolio includes subsidiaries specializing in various marketing sectors, with a focus on middle-market and growth-stage companies. **Future Outlook:** ONAR plans to continue using aggressive marketing strategies and raising additional capital through equity or debt securities. The company anticipates the need for further funding to sustain operations and pursue growth opportunities. **Risk Factors:** - **Market Risks:** Dependence on client demand, economic conditions, and competition. - **Operational Risks:** Reliance on key personnel, cybersecurity threats, and regulatory compliance. - **Financial Risks:** Need for additional funding, potential dilution of stock, and volatility in stock price. **Financial Condition:** ONAR has a working capital deficit of $(4,033,419) as of December 31, 2024, and has incurred significant losses since inception. The company's ability to continue as a going concern is dependent on its ability to develop additional sources of capital and achieve profitable operations. **Market Position Changes:** ONAR operates in a highly competitive and evolving industry, focusing on the expanding middle market. The company's strategic diversification and technological integration position it to capitalize on emerging market opportunities. **Ticker:** ONAR **Note:** Amounts are usually in thousands, 000s.